Virtual Universe (VU) Token Sale

Our Analysis

Team: 10

Feasibility: 9.8

Product: 9.8

Overall Rating: 9.87

Sale Type: ICO

Category: Gaming

Category: Tokens Cryptocurrency

Ticker: $VU



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Virtual Universe (VU) Token Sale


Virtual Universe is an epic, story-driven, open-world game in LivingVR powered by artificial intelligence, virtual reality and blockchain technologies.

This multiplayer game allows users to connect with their friends and embark on emotionally engaging grand adventures in a living world that is persistent, social and rewarding. The adventure has multiple story arcs that surprise and delight players for the life of the game.

Market Position & Potential

Part game, part social network and part social creation platform, VU is a multifaceted platform that blends elements of Minecraft, Second Life and Simcity with innovative artificial-intelligence technologies that drive engagement. To create the most realistic and convincing forms of interaction, VU uses patent-pending engagement technologies that modify experiences in real-time based upon data from the player and input from elements in the experience.

VU is wholly owned by Immersive Entertainment, Inc.

IEI has a number of successful VR enterprises under its belt. In 2016, they released The Grand Canyon VR experience, which was met with overall positive reviews. After its release, IEI immediately engaged with its community of users to find out what was working and what wasn't — a good sign that user engagement will factor into ongoing development.

In terms of revenue opportunities, it's worth noting that Virtual Universe is a freemium game. As Fortnite has made abundantly clear, free games with in-game purchases have great potential. Indeed, freemium games have been at the top of charts for some time now. The company has also acknowledged future licensing potential.

This long-term vision addresses a challenge that current VR games face — lack of sustained engagement. The VU team plans to infuse their game with smart objects as part of a living world, a story that has the potential to evolve over time, multiplayer social interaction, and a blockchain marketplace/in-game economy. They will also use engagement technologies that allow for the game to be modified in real time based on user feedback.

VU provides gamers a non-static, ever-evolving universe they can have a genuine stake in, giving them the number one reason to come back: They're having fun.


Visual Universe’s founders are successful innovators in the field, each bringing unique experience to the table, including early exploration into VR and cutting edge internet applications. Similarly, the development team has worked on some of the most popular and successful games of all time, including the Halo series and Assassin’s Creed. The management team also boasts a prestigious panel of advisors, and significant experience raising capital—apart from friends and family, they have so far received investments from three separate angel investor groups for Immersive Entertainment, Inc., the company developing the VU project.

Roadmap & Projections

The VR market is expanding every day, with major companies like Facebook committing major sums to their own VR development. According to the team’s whitepaper, VU’s launch strategy will generate early revenues on mobile/web, even as the VR experience is being built. The team’s financial projections leave them in very good shape at the end of 2019 to inspire investor confidence.

Additionally, the loyalty of a VR gamer base has the potential to make VR more lucrative than mobile gaming even if it doesn’t become as ubiquitous.

VU will present multiple streams of income even as a free-to-play game with licensing potential, in-game advertising via product placement, influencer opportunities, and endless possibilities for microtransactions/upgrades within the game. Different components of the VU metaverse could also be ripe acquisition opportunities.

Token Sale

  • ICO price: 1 VU=0.077 USD, 0.000167 ETH
  • Total supply: 1,000,000,000
  • Distribution:
    • Token Sale: 45%
    • User Growth: 20%
    • VU Team: 15%
    • Presale: 15%
    • Partners: 4%
    • Bounty: 1%
  • Min. purchase: 0.1 ETH
  • Hard cap: 100,000 ETH
  • Soft cap: none
  • Restricted: USA, Canada, China
  • Type: ERC-20
  • KYC/AML required: Yes
  • Whitelist required: Yes
  • Rounds:
    • Pre-sale: April 1, 2018 12:00 UTC - July 31, 2018 11:59 PM UTC (or when sold out)
    • Crowd sale: August 1, 2018 12:00 AM UTC - October 31, 2018  11:59 PM UTC (or until cap is reached)
  • Pre-sale discounts:
    • Phase 1 - 30,000,000 VU - 25% bonus
    • Phase 2 - 40,000,000 VU - 15% bonus
    • Phase 3 - 80,000,000 VU - 5% bonus
    • No bonuses for public sale

Notes: Early adopters have the opportunity to get VU tokens at a discount with a minimum purchase of 0.1 ETH. Unsold tokens post-sale will be burned.

Use of Tokens

Tokens can be used within the VU economy for the exchange of goods and services, giving players options like building their own mini-businesses within the game, but blockchain technology presents other conveniences as well that without such a platform would not be possible, including:

  • Exchange of value
  • Data storage
  • Identity and privacy rights
  • Immutable record of ownership (rights management)
  • Automation of transactions (smart contracts)
  • Decentralization of instances
  • Transparency between players and developers

White Paper

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