It’s a distributed blockchain platform which creates an enormous marketplace where different types of businesses, retailers, merchants and service providers can participate for their mutual benefits. The SUBAJ platform is fueled by the groundbreaking technologies like Social Gamification, Augmented Reality and GeoDrop Technology. The platform aims at revolutionizing the shopping experience of millions of customers through its state-of-the-art loyalty reward sharing methodology. It provides an advanced utility model and sophisticated infrastructure where all kinds of retailers, merchants, clubs, and communities can participate to create their own business tokens and offer them to the customers as loyalty rewards. For example, a college or University can release its own tokens for the students and staff members using SUBAJ Blockchain Platform (SBP). In the same way, a Fitness Club can offer its membership tokens to the global community. Above all, SUBAJ strives to create a more meaningful world through the SUBAJ Charity Foundation which is dedicated to the upliftment and betterment of the underprivileged kids from different corners of the world.How SUBAJ is different from others:The augmenting interest of merchants in loyalty reward programs is a clear indication of how impactful it is to drive customer engagement and boost sales. As revealed by 3Cinteractive, 64% of the brands reported an increase in loyalty program membership over the last one year. Out of this, a majority of loyalty reward programs were mobile-oriented. In 2016, there was 59% growth in the number of customers who made purchases through the mobile-based loyalty programs. In 2017, this number sprouted up to 62%. This is a clear indication that the customers are more interested in mobile-based loyalty programs these days rather than the traditional paper-based reward systems. Benefits To The Customers:- Customers can easily identify different types of offers, discounts and loyalty programs offered by the Merchants in a given Proximity zone. - They get a transparent system where they can easily interact with the Merchants in their area or anywhere across the world.- Most importantly, the customers will be able to redeem loyalty reward points received from one Merchant at any other Merchant or retail store. - They will be getting rewards in terms of SBJ Tokens which for the first time, will have a discernible market value and are accepted anywhere across the SUBAJ Global Network.- They get a quick and easy mode of communication with the Merchants.
Benefits To The Merchants and Companies:
- The Companies and Merchants don’t have to spend a shedload of money in paid promotions, advertisements and marketing of their products and services. They can instantly send out notifications to the potential customers roaming in their zone and inform them of various offers, discounts and loyalty programs they are providing via GeoDrop.
- The Solution will help them in attracting more customers, cutting down their expenses and maximizing their profits.
- The Merchants will get a better means of communication with their customers.
- They can easily analyze their customers’ choices, preferences and shopping behavior which will further help them in effectively targeting different groups of customers.
- They will get an active support from a global community of thousands of merchants, retailers, companies, clubs, and businesses.