The RUCOIN tokens will be a reserve currency for brands and publishers to gain access to RUCOIN LOYALTY, working at the blockchain. Smart contracts will manage the listing and execution of transactions that allow instant use/repayment of rewards bonuses.We will upgrade the core technology of existing interaction components using discrete registers of the blockchain and RUCOIN tokens.The architecture replaces the “Wallet” component with a decentralized register at the blockchain. On the brand and publisher panels, smart contracts will be created that will manage the whole process. Thus, any configuration associated with the brand/site will be transformed and saved as a smart contract at the blockchain. The proposed high-level system architecture During repayment/use of rewards bonuses: When a user from a partner brand or sites uses his bonuses in a global rewards network, the corresponding brand or site will charge a fee for the exchange cost together with the commission for the transaction (0.01%) of providing the use opportunity. The fee will be transferred to the brand that has shown the products in the bonus program for use/repayment. There will also be a 1% interest payable by the brand for increased sales due to RUCOIN LOYALTY.Savings from the wholesale purchase (Bulk Buy) in the rewards catalogue. For micro use/repayment, a list of bonus products that are given from the wholesale purchase with minimum savings of 10% to 20% of the use/repayment cost will also be presented.