The current BAADD media ecosystem (huge portals or social media that are defined by the Economist as Big, Anti-competitive, Addictive, and Destructive to Democracy) has led to numerous social problems. Some issues raised by this BAADD media atmosphere include:
Within the platform, there are three assets: EVE, the fundamental token; ADD, which is used for the value exchange of advertisement and data and EXP, which moves the ecosystem smoothly.
— ICO Ranker (@IcoRanker) October 16, 2018
For more information on $EVE tokenomics, download pdf here.